LED light source continuously cuts prices or causes industry shocks
July 01, 2023
Guangdong Zhongshan Mulinsen Co., Ltd. has made substantial price adjustments for some LED bulbs and LED T8 tubes since June 15th, with price adjustments exceeding 40%. This is the second round of price adjustment measures implemented since the beginning of this year, and the cumulative price increase of two times has reached 70%. It is reported that the reduced products mainly involve 3W LED bulbs, 60cm and 120cm LED T8 tubes and other products. The wholesale price (ex-factory price) of some products is even lower than the cost of some LED manufacturers.
It is understood that the "Molded LED packaging champion" of the Mulinsen shares, the current scale of production capacity has reached monthly production of 2 billion LED products, digital control 500 million, patch 1.2 billion; annual output of light-emitting diodes, Dot matrix, digital tube, clock board tens of billions.
LEDinside believes that cost performance is the most effective offensive weapon when LED products begin to be widely distributed in traditional distribution pipelines. The use of its large-scale manufacturing advantages and reliable quality guarantees, Mulinsen shares will significantly reduce the price of conventional LED light source products, which will cause a huge impact on the industry, and those brunt of the competition will be those small and medium-sized LEDs that lack competitiveness. Light source businesses and pipeline distributors. In response to the price cuts, the relevant person in charge of the Mulinsen shares explained that the purpose is to benefit the energy conservation of the entire people and thus promote the consumption of civilians.
It is reported that from the beginning of 2010, Mulinsen Co., Ltd. officially plans to enter the mainland LED light source market, in order to seize the opportunities in the LED market. As of April of this year, it has established the first 10 provincial-level logistics centers and nearly 400 distribution online stores nationwide.